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Monday, June 15, 2009

Black Eyed Peas - The E.N.D. album review

"I'm way too intelligent to play on my intelligence" - Young Jeezy

Some artists fail because they try to be something they're not (see: 50 Cent circa 2007) while others do well playing off their strengths, rather than dwell on their obvious weakness (See: Plies's surprisingly long shelf life). The Black Eyed Peas began as the prototype 90's backpack rap group & (let's be real) slowly sold out to become one of pop's biggest groups today. In this cd, they finally tell hip hop to rot & die & embrace electro-euro-pop for an interesting listen. Other than "Boom..." & "Imma Be", with all the euro-disco beats, screwed vocals & autotune, the cd is pretty much Daft Punk's Discovery 2009. I am not saying it is a bad thing, but it is far from hip hop. That aside if you're into raves, glow sticks, synthetic narcotics & anything else associated with euro-disco, this is your soundtrack. If not you'll probably end up listening to all the songs for a min. (as opposed to all the way through). If you're big on Pop go ahead it really isn't the worst thing ever, but I would suggest you'd buy Daft Punk's Homework. You'll get the same effect as well as hipster points, & the pop crowd loves hipster points.

5.5/10 Listen: Rock That Body, Missing You, Alive
Avoid: The rest of the cd